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Twitter now has over 500m users, 340m tweets and 1.6bn search queries per day. LinkedIn has over 175m professional members, 10m of whom work in the UK. Google+ has over 400m members (albeit with less activity than other networks). Legal Futures reported last year about how social media is the new golf course for law firms. There’s a buzz about social media for a reason and 2013 is likely to see a continued increase in the way social channels are used for business purposes. For the more advanced users, we will see an increase in more targeted interactions within niche communities and it will be important to align strategies accordingly.