Tag Results

Law firms will have to adopt a more forceful marketing model if they are to survive in the post-alternative business structure (ABS) marketplace, a specialist in growing online businesses has urged.

The prospect of paying referral fees in personal injury becoming a criminal offence seemingly disappeared last night, while the government defeated a bid to exempt not-for-profits from the ban and outlined its plans to crack down on unsolicited PI marketing.

Strong law firms are getting stronger while the weak are getting weaker as traditional sources of legal work dry up, a new survey seen exclusively by Legal Futures has concluded. The National Solicitors Selling Survey also found that more than half of firms surveyed saw ABSs as a threat.

It is often said that the commercial lawyers have less and less in common with their high street counterparts, but as the Financial Times/Managing Partners Forum survey demonstrates, both share the ability to not really understand what their clients want. The problem, it would seem, is that lawyers think they know what their clients want. Or, perhaps, they know what they think their clients should want.

Personal injury and clinical negligence law firms facing competition from new entrants to the legal market need to change the way they market themselves, specialist legal outsourcing provider Collaboras warned this week.