Marketing & PR

Consumers of legal services apply “relatively limited criteria” when shopping around, research has found – which 46% of those polled did, while 27% went to the first adviser they looked at.

Two leading personal injury law firms have recorded contrasting results that take lockdown into account, while Minster Law has launched its first national TV advert to promote its PI work.

Many personal injury law firms fail to understand what potential clients are looking for and are wasting their marketing budgets as a result, according to research published today.

The country’s largest law firms are providing clients with plenty of advice on the legal implications of the Covid-19 crisis but doing little to explain their own response, research has found.

The largest law firms are closing the gap with their smaller rivals on website performance but still falling behind on speed, according to the latest research.

A man who claimed to have registered the domain name ‘sidleylawyers.co.uk’ on behalf of a friend called Sidley who was about to qualify has been ordered to hand it over to US giant Sidley Austin.

A company that trains foreign lawyers to qualify as solicitors has successfully complained about a competitor that claimed to be the number one provider.

A leading barrister blogger has blasted her own colleagues at the Bar for “being prats on social media” who “trash our reputation”.

Reputation and trust remain more important to winning new business than price, despite the push for greater transparency, according to a massive client satisfaction survey.

Personal injury law firms are failing to adapt to clients using less traditional methods of contacting them by not responding when clients call them out-of-hours or via Facebook, according to new research.