Blog
Legal marketing lessons from Ed Sheeran
Anyone starting a new law firm or starting out on their legal career could take several lessons from Ed Sheeran’s approach to promoting himself.
Blockchain and the customer
The term blockchain has become increasingly part of mainstream commentary in the insurance and legal press, with use of the technology entering mainstream business too.
The case for the defence
The Association of British Insurers has long argued that our broken personal injury compensation system needs reforming. We believe that the Civil Liability Bill can deliver a fairer system for all.
Asons – the never-ending saga
You may have thought that that the Asons saga was at an end. According a report filed at Companies House by the joint liquidators of Asons Solicitors Limited, however, it is far from over.
Get ready for the SRA’s transparency rules
You will no doubt by now be aware that the Legal Services Board has approved new rules proposed by the SRA requiring law firms to publish certain price and service information on their website.
PEXA: Australia’s lesson in e-conveyancing
PEXA, or Property Exchange Australia, is a national platform designed to vastly improve the experience of transacting property in Australia. In essence, it is enabling the transition from paper to digital.
You only get one chance to make a first impression
It doesn’t matter if you are the ‘best’ lawyer in town, or provide the greatest value for money – the prospective client will not use you in the first place unless you get the first impression right.
Knowledge loss: can you afford it?
Law firms sell solutions to clients’ problems based on the combined knowledge of staff. People will always move on, but can you afford to lose their knowledge when they go?
DWF’s KTP – the start of a journey
DWF recently embarked on a Knowledge Transfer Partnership with the University of Manchester, with the aim of transforming how the business uses data and harnessing that data.
Have you lost control of your law firm’s online narrative?
The ability to build trust and establish authority from the outset of a relationship with a new or prospective client is of key importance for lawyers and law firms.