Tikit, part of the BT Group and leading provider of technology solutions for law and professional services firms, today announced the integration of Introhive and InterAction to expand the value delivered by its marketing software portfolio. This new integration will provide Tikit eMarketing users with a single automated point of data entry into InterAction to enable firms to develop more business.
Introhive EMEA GM and VP Faisal Abbasi said, “We’re really excited to announce the integration between Introhive and InterAction. It’s going to provide Tikit eMarketing users with superior business development capability. Introhive solves the age old problem of CRM adoption for law firms and simply automates the process. The Introhive platform uses artificial intelligence and deep learning to identify relationships and create a single point of data entry that keeps the data stored in the firm’s InterAction database clean and up-to-date. With the recent addition of an optional email “signature scraper” to the Introhive platform, law firms can now use the market-leading data enrichment service to identify more contacts and relationships than ever before. The result is efficient email marketing and business development efforts that generate measurable results.”
The forward thinking cloud-based application is easy-to-use and operates directly from within Outlook to provide employees with a familiar interface to make data entry and CRM adoption simple.
“We have been working closely with Introhive for a while now and can see the huge value the application delivers. It provides a clever way of entering data and streamlines a firms’ business development activity. Plus as it provides that single point of data entry, a key sticking point for most law firms. It makes 100% CRM adoption very much a reality. Through its CRM and Marketing ecosystem Tikit aims to help firms put relationships at the heart of firm’s marketing and business development and this aim is driving the development of our own eMarketing Solution. Introhive should be a key component in any firm’s relationship development arsenal.” stated Simon Elven, Tikit’s Commercial and Marketing Director.
Tikit will be demonstrating the Introhive/ InterAction integration at its upcoming launch event on 15th May in London. For more information about this event please click here. The new functionality will also be demonstrated in an exclusive webinar scheduled for 23rd May. To sign up to attend please click here. Or to find out more please contact info@tikit.com.
