How to address common business development challenges and deliver excellent client service are just two of the topics covered in the latest episode of Osprey Approach [1]’s popular podcast series, Empowering Law Firm Leaders [2], which is available now to watch and listen for free on YouTube, Spotify, and Amazon Music.
In conversation with Amy Bruce, Osprey’s marketing director, Emma Egerton-Jones, non-practicing solicitor, and client experience and business development coach, discusses how to improve the client experience to impact firms’ business development efforts.
Episode 16 covers: –
- The distinction between client care, service levels, and client experience;
- The common business development challenges – and the solutions to overcome them;
- Tips to avoid talking solely about cost;
- Best practices for increasing confidence; and
- The six emotional drivers of buying behaviour and how they impact law firms.
During the conversation, Emma highlights her three essentials for running a successful law firm, including the need for a people-centric approach where law firms prioritise people at all levels, including clients and team members. “Developing a culture of people-first, at all levels, leads to a better overall experience for everybody,” she explains.
Watch the full interview with Emma Egerton-Jones now [3] to discover more advice and guidance on enhancing client services and winning new business. You’ll also hear Emma’s exclusive advice on building confidence in business development and how to win clients for life.
Osprey’s Empowering Law Firm Leaders podcast [2] series follows the success of its Build Better Habits webinars. It takes a critical look at the key topics that will empower legal leaders and teams to help make running a law firm easier. Over the coming episodes, Amy Bruce will be joined by several guest speakers including Tina Wisener, CEO of Doyle Clayton, Matt Dixon, one of the world’s leading experts in business development and sales, and Kate Burt, owner of HiveRisk.