Legal expenses insurance provider ARAG has completed the integration of the DAS UK brand into the ARAG business, following the acquisition made one year ago.
The company now has its own insurance company, ARAG Legal Expenses Insurance Company Limited, and law firm, ARAG Law Limited. It is also in the process of bringing together all of its Bristol-based staff and operations into a single location in the center of the city, while maintaining the existing offices in Bedwas, South Wales and on Lime Street in the City of London.
It is exactly a year since the initial acquisition was completed, creating the leading legal expenses and assistance company in the UK, which is part of the largest legal expenses insurer in the world.
Commenting on the successful completion of this major step in the integration process, CEO Tony Buss said:
“This is a huge milestone for ARAG, as we’ve taken a further step in bringing together two of the most respected legal expenses insurance providers in the UK market.
The opportunities created by having an insurance company and our own law firm are enormous for ARAG but will also create significant benefits for our business partners and value for our policyholders.
There’s still work to do, rolling out the next generation of legal expenses and assistance products to all our customers, but we have only reached this important milestone so quickly through the huge effort and incredible diligence of our people.
Personally, I’ve been very impressed by the professionalism with which all of our staff have worked to make this transition as seamless as possible. It fills me with great confidence for ARAG’s future and our continuing mission to extend access to justice as widely as possible.
I’m sure that all of our business partners will appreciate the continuity we have maintained in retaining their familiar contacts and teams but will also benefit from the even greater strength and experience that ARAG now has to call upon.
We recognise that the disappearance of the DAS brand from the UK market after 50 years marks the end of one era, especially for those of us who worked for the company, but the two businesses shared a common vision and many values.
This step in ARAG’s journey marks a very positive start to a new era for everyone involved.”
The brand integration has been executed at the same time as the global ARAG Group has updated its logo and visual identity, giving a fresh look to the newly expanded ARAG presence in the UK.
